Direct Mail Marketing Statistics – Part 2 – Split Testing for Better Results

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In the second part of this 2 part series on direct mail statistics, I want to talk about split testing.  As you know, split testing is when you test one (or more) things against another thing.  In this case we are talking about split testing different direct mail pieces. For example: Let’s say that you […]

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Are you contemplating investing in property? However you do not have enough money to do this. Right here is a tip you are able to use as long as the person selling the property is willing to negotiate with you.

To be fair, not all sellers will be willing (or even understand) the concept outlined. Your very best gamble is to locate a property that the owner has great desire for selling, whether because they are moving, divorce, or frustration with the folks renting the property.

Actually, if you are currently renting and considering using this technique perhaps the owner would be happy to help you out! There are a few variations that could be used depending on you and your vendor. Do they desire the market price or are they just desperate to get out of the monthly payments – perhaps facing foreclosure?

The easiest way is to consider taking over their mortgage obligations – called ‘assuming’ the mortgage. You will need to be approved by the initial lender to assume the mortgage. If you cannot get approved for an assumable mortgage you may as well try a ‘subject to’ assumption where you merely make payments while the property remains in the seller’s name.

You take over the first mortgage and get a 2nd mortgage on the remaining cost of the house with the seller. Offer a high, interest-only payment for a short time period – 2 or 3 years. Rather than having the money sit in a bank they can be collecting a high interest over 2 or 3 years with the rest due in full at the end of the investment term.

When the term ceases you ought to be able to refinance the cost, or else you can sell. Unless you hit a real bad market the value of the house should have risen in that time.

Most mortgage lenders merely want to make a great investment. While your local bank may still be scared there are plenty of financial lenders that would like to make a deal. Financiers like real estate. The mortgage is usually around 60-70% of the value of the property, so as long as they understand they get their money back in the value of the land if you default, they don’t care what kind of money you make. Conclude the deal with a second mortgage done with the seller. If you default they could still foreclose on the property and sell it, paying off the existing mortgage with the proceeds.

Now you can observe the whole picture. It is good that seller and buyer can work together. In the event that they can’t wait for a sale, you may still give them their initial price with a little versatility on their part.

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